FRUIT ATTRACTION, the international trade show for the fruit and vegetable industry

6 June 2020

Fruit Attraction is the commercial meeting point for everyone in the fruit and vegetable business community. This year it will be a great tribute to all professionals in the Fruit and Vegetable industry with the aim of serving as a fulcrum to promote the reconstruction of international trade relations within the fruit and vegetable sector.

Quality, innovation, diversity, knowledge, sustainability and technology, are the key words of this new edition of the event, which will take place from 20 to 22 October in IFEMA.

Under the motto Where Fresh Produce & Innovation meet, Fruit Attraction will once again offer international markets the most comprehensive and effective marketing tool for the fruit and vegetable sector.

Fruit Attraction 2020 will be a unique and exclusive event which will introduce many new features for the first time ever at Fruit Attraction: Fresh Food Logistics, Fresh Shopping Lab, Avocado Fresh´n Star or Biotech Zone. Also, it will be held coinciding with Flower&Garden Attraction and Fresh Food Logistics Fair.

What happened in the food industry this past month?

15 April 2024

Innovation is of key importance at SIAL Paris – and nowhere is this more the case than at the SIAL Start-up Village, which is run in partnership with Sesamers. Present in 24 countries, Sesamers is a global network of tech events that was launched in 2015 by specialists in innovation and business events. “With 10 years of experience, we help innovative businesses to shine on stage, build better events and scale their influence strategy,” the network, also known as Start-up Sesame, says. »

Frost protection: 2 degrees more with Arrigoni screens

15 April 2024

Arrigoni offers a diversified range of innovative products to mitigate low temperatures, able to prevent or reduce the incidence of frost damage. Recent tests in the UK and Italy’s Lazio region prove their efficacy. With the problems arising from climate change, late frost damage is an ever-increasing threat and events of this kind can jeopardise crops and the results of the whole farming year from the outset. »

Join at the China Business Meet Up. Secure Your Visitor Pass Today

14 April 2024

ASIA FRUIT LOGISTICA invite to e meet-up series - the China Business Meet Up! Set to take place at the esteemed Shanghai World Expo Exhibition & Convention Center on May 27-28, 2024, this event marks a pivotal moment in the realm of international trade and networking. »