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Macfrut in the field, the great new feature of the 2017 edition

24 January 2017
A field measuring more than 700 sq. m. with cutting-edge horticulture technology will be set up in the Pavilions of the Rimini Expo Centre. Macfrut will “take the field" to showcase the most advanced technology in the sector. One of the great new features of the 2017 edition will be Macfrut in the field, a large area in the pavilions of the Rimini Expo Centre featuring a real crop field with agricultural machinery in action.

China - Partner Country for the Macfrut 2017 edition

16 January 2017
Some days ago the Embassy of the Republic of Italy in Beijing hosted the presentation of Macfrut 2017, the international trade fair for fruit and vegetable that will be held from 10 to 12 May in Rimini, with China as the partner country. The event is part of a roadshow that promotes the trade fair at the international level – a tour that started last October and already reached South America and Africa.

Macfrut 2017, increasingly international

5 January 2017
Internationality: in recent years, this has been the guiding motto of Macfrut, the international trade fair for the fruit and vegetable sector. Internationality will be in the spotlight also in the 2017 edition, to be held at the Rimini Expo Centre from 10 to 12 May. In fact, in October, the organisers of the trade fair embarked on a journey outside Europe to officially present the features and potential of Macfrut,

“The Apple in the World”, the international conference at Interpoma

4 January 2017
Three days full of content and food for thought: "The Apple in the World” international conference - the Interpoma event coordinated by the expert Kurt Werth - took place from 24 to 26 November at Fiera Bolzano, attracting numerous professional operators wanting to know what is happening in the apple industry and the future prospects.

Africa Food Manufacturing

16 December 2016
The launch edition of Africa Food Manufacturing (AFM), now the region’s largest cumulative exhibition dedicated to the food manufacturing industry, is set to take place on 22-24 April 2017 at the Cairo International Convention & Exhibition Centre (CICC) in Cairo, and with it promises to bring innovation to the food manufacturing sector under the theme ‘Smart Manufacturing’.

The 100 day countdown to IFE 2017 begins!

8 December 2016
In just 100 days, the UK’s largest and most innovative food and drink event is bringing the world’s best produce to London. The International Food & Drink Event 2017 (IFE 2017) runs from 19 to 22 March at ExCeL London, and offers an unparalleled opportunity to discover a world of culinary innovation. Bursting with vibrant, new products from more than 1,350 global food & drink manufacturers and trend-led

Fresh Business Expo Ukraine

7 December 2016
Fresh Business Expo Ukraine, which took place from 29 November – 1 December, welcomed 3.623 trade visitors and 125 companies from 10 countries worldwide participated in the event occupying some 2.500 m2. Once again the exhibition has proven to be a great additional marketing tool for companies to establish and strengthen the necessary business in Ukraine and other CIS Countries.

World debut for yello® at Interpoma 2016

27 November 2016
Created in Japan, exclusively harvested and marketed for Europe in Alto Adige - Südtirol. It has smooth alabaster yellow-coloured skin and a sweet, crunchy and juicy centre. yello® is the new yellow apple from the Land of Rising Sun that has arrived on the slopes of the Dolomites to conquer the world. The official presentation of yello® took place at Interpoma.

Interpoma: the most innovative ideas for the apple market

24 November 2016
Interpoma Innovation Camp is the platform for the future of the apple-growing market: two days of intense work for five international teams made up of talent, startups, established companies and researchers who got together and brought along their innovative ideas in order to find technological solutions that can improve and help the apple industry and system.

Fresh Business Expo 2016 ready

22 November 2016
The organizers of Fresh Business Expo Ukraine, which will take place from 29 November – 1 December 2016 in Kiev, Ukraine, are ready to welcome both the participants as well as visitors to the exhibition. Fresh Business Expo is the only trade event in Ukraine that exclusively targets the complete chain of Fresh Produce.
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