The event revolutionising the fruit and vegetable sector in Brazil is back

12 November 2024

The event revolutionising the fruit and vegetable sector in Brazil is back

After the success of its first edition, Fruit Attraction São Paulo returns stronger to continue driving growth and innovation in the fruit and vegetable sector in Latin America.

The 2024 edition of Fruit Attraction São Paulo has had the fundamental support of organisations such as ABRAFRUTAS, CEAGESP, APEX and SEBRAE as well as 8 states (Bahia, Espírito Santo, Maranhão, Pará, Paraná, Pernambuco, Rio Grande do Norte and São Paulo).

The show will hold all value chain of the fruit and vegetable sector, including companies from all exhibiting areas: Fresh Produce, Auxiliary Industry, Fresh Food Logistics e Innova&Tech.

Once more, side events and activities will return, such as the Fruit Forum, where interesting conferences and high-value contents will be shared for both Brazilian and international markets, a Matchmaking with international buyers, and a Cooking-Show where the latest trends in cooking with fruits and vegetables will be shown.

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From 25 to 27 March 2025

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This was Fruit Attraction São Paulo 2024

+12k

professionals
from 45 countries

+300

Exhibitor
companies

98%
of satisfied exhibitors

+1000
meetings with international buyers

US$236 Million

in business generated in the next 12 months

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