Fruit Attraction announces a new edition of the Innovation Hub Awards

6 June 2024

For one more year, Fruit Attraction is organising a new edition of the Innovation Hub Awards. These awards that recognise innovation and entrepreneurship in the fruit and vegetable industry are aimed at exhibiting and co-exhibiting companies that submit the best project, product or service, placing an emphasis on the criteria of innovation, sustainability, applied technology and knowledge.

Companies participating at Fruit Attraction 2024 interested in taking part can do so until 4 September, provided that the products, technological solutions or services for the fruit and vegetable industry in question were first placed on the market after 1 September 2023, and that have not been entered in previous editions of the awards.

The Innovation Hub Awards, which have become a major event to support entrepreneurial business in the industry, will once again be handed out in their usual categories: Fresh Produce; F&V Industry; and Sustainability and Commitment Actions. Each award comes with a prize of 2,000 euros.

All applications submitted, and which meet the requirements, will have the chance to exhibit their products in the Innovation Hub area of Fruit Attraction, an exhibition space for innovative products located within the fair over the three days. 

At the last edition of Fruit Attraction, the award-winning companies were xEXPRIMIR, in the Fresh Produce category; FMC AGRICULTURAL SOLUTION, in the Auxiliary Industry category; and finally, in the Sustainability and Commitment Actions category, the award went to CAPEC.

Fruit Attraction, organised by IFEMA MADRID and FEPEX, is holding its 16th edition from 8 to 10 October and is expecting participation of more than 2,000 companies from 55 countries, which will be presenting 70,000 m2 of fruit and vegetable produce. The event expects to attract more than 100,000 professionals who will be visiting from 145 countries.

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