Fruit Attraction 2025 reaffirms its growth and leadership with a new distribution of halls and sectorisation

From 30 September to 2 October, companies from the fruit and vegetable industry will once again have a date at the world’s leading event for the marketing of fruit and vegetables.

I WANT TO EXHIBIT

Fruit Attraction 2025, which will be held from 30 September to 2 October, marks a significant milestone in its trajectory by consolidating itself as the world's leading trade fair for the fruit and vegetable industry. In its 17th edition, the event organised by IFEMA MADRID and FEPEX reaffirms its leadership with a strategic expansion and a new sectorisation that will optimise the experience for exhibitors and visitors.

With the incorporation of Halls 12 and 14 at the Madrid trade fair centre, Fruit Attraction 2025 will not only increase its exhibition space to over 70,000 m2 but also improve the organisation of the fair with a more efficient distribution by geographical regions. This new approach will allow industry professionals to locate producers and suppliers in each country and region more quickly, facilitating the creation of new synergies and business opportunities. This edition is expected to be the most outstanding to date, offering a more convenient, accessible and enriching experience for all participants.

Fruit Attraction 2025 will occupy 10 halls at IFEMA MADRID - 3, 4, 5, 6, 7, 8, 9, 10, 12 and 14 - where the products, solutions, new varieties and formats, research, trends and innovations of the more than 2,200 participating companies will be presented.

The odd-numbered halls will host the new products and features of national companies, in addition to the proposals of the Innova&Tech area -hall 5-.  The even-numbered halls will bring together companies from Europe -4, 6 and 8-, individual companies operating in the global market -8 and 10-, the Americas -12-, and Africa and Asia in hall 14. The Fresh Food Logistics area will be located in hall 4. In addition, to complete the exhibition offer, most of the halls will have an Auxiliary Industry area, ensuring the representation of the sector’s entire value chain at Fruit Attraction.

Fruit Attraction, organised by IFEMA MADRID and FEPEX, will be held at the trade fair centre from Tuesday 30 September to Thursday 2 October, from 9.30am to 7.00pm and until 4.00pm on the last day.

Read more:

Harald Weis is the new chairman of VOG

28 November 2025

All change at the top of VOG, the Consortium of South Tyrolean Fruit Growers’ Cooperatives: Harald Weis has been appointed chairman of the historic South Tyrolean apple farming cooperative, taking over the reins from Georg Kössler who has decided to stand down from the role after 17 years dedicated to consolidating the role of the Consortium. Formerly vice chairman of VOG, Weis was unanimously elected chairman yesterday during the General Meeting. »

ASEAN SHOP 2026 – The Premier Exhibition Shaping the Future of Smart Retail in Southeast Asia

28 November 2025

ASEAN SHOP is a leading professional roving exhibition dedicated to Southeast Asia’s most dynamic and high-potential markets. Malaysia, known for its fast-growing economy and digitally fluent, purchase-ready consumers, is the ideal host for the 2026 edition. The country’s retail sector is projected to expand from US$89.7 billion in 2024 to US$119.6 billion by 2029, achieving a strong 5.9% CAGR—one of the highest growth rates in the region. »

Biofuel Expo Kenya 2025 – A Global Platform for the Bioenergy and Biofuels Sector

27 November 2025

Biofuel Expo Kenya 2025: New Opportunities for Bioenergy, Ethanol, and Renewable Fuels. On 16–17 December 2025, Tsavo Hall at the Kenyatta International Convention Centre in Nairobi (Kenya) will host the next edition of Biofuel Expo Kenya — an international exhibition dedicated to biofuels, ethanol, biogas, biomass, and the sugar industry. This event serves as a key business and technology platform, bringing together producers, technology suppliers, investors, »