Modì® International Project is growing up.

13 September 2016

Dole Chile new Licensee South Hemisphere.
Modi® apple - the red apple with a unique modern taste and eco-friendly thanks to its rustic tree with an innate resistance to the main pathogens that reduces to a bare minimum human intervention in farming creating a positive impact on the environment and a relevant saving of important inputs – has been conceived and developed by CIV (Consorzio Italiano Vivaisti) a Consortium actives worldwide in experimental and fruit breeding programs and engaged in selecting of varieties on with low impact on the environment.

Modi® International Project is now growing up with the official entrance of DOLE CHILE Group who joined the other Licensees from Europe, Turkey, Serbia, Russia, Uruguay, Australia and, United States, working together to extend Modi® market all over the world.
The farming plan forecast aims to reach in the next few years about 1,000 Hectares worldwide, of which roughly the 80% located in the Northern Hemisphere with a varietal overall global production of about 30.000 tons achieving a favourable balance between supply and demand of Modi® apples.
The most important Project aim consists on promoting coordinated strategies on farming procedures, marketing/promotion on a global level, supporting a cooperative and co-ordinating approach between producers and trader members, working together to enhance Modi®.
All the Modi® Partners, led by innovation and passion, shares values, experience, technical skills and brand policies during both yearly Fruitlogistica Berlin Modi® Marketing Meeting and specific dedicated itinerant Modi® Technical Meeting with the First Edition held in Ferrara on last 26th - 27th May 2016.

Pier Filippo Tagliani, Chairman of Modi Europa Consortium, appointed by CIV to coordinate the partners in this first phase of the international project, declared: “we intend to fully support the development of environmentally sustainable Modi® International Project of the highest quality to satisfy every player in the supply chain, from the producer to the end user at international level”.

Press release: C.I.V. CONSORZIO ITALIANO VIVAISTI

What happened in the food industry this past month?

15 April 2024

Innovation is of key importance at SIAL Paris – and nowhere is this more the case than at the SIAL Start-up Village, which is run in partnership with Sesamers. Present in 24 countries, Sesamers is a global network of tech events that was launched in 2015 by specialists in innovation and business events. “With 10 years of experience, we help innovative businesses to shine on stage, build better events and scale their influence strategy,” the network, also known as Start-up Sesame, says. »

Frost protection: 2 degrees more with Arrigoni screens

15 April 2024

Arrigoni offers a diversified range of innovative products to mitigate low temperatures, able to prevent or reduce the incidence of frost damage. Recent tests in the UK and Italy’s Lazio region prove their efficacy. With the problems arising from climate change, late frost damage is an ever-increasing threat and events of this kind can jeopardise crops and the results of the whole farming year from the outset. »

Join at the China Business Meet Up. Secure Your Visitor Pass Today

14 April 2024

ASIA FRUIT LOGISTICA invite to e meet-up series - the China Business Meet Up! Set to take place at the esteemed Shanghai World Expo Exhibition & Convention Center on May 27-28, 2024, this event marks a pivotal moment in the realm of international trade and networking. »