SIAL Middle East to host over 12,000 meetings for World Food Experts

11 December 2017

The 8th edition of SIAL Middle East, the region’s fastest growing business trade event for the food, drink and hospitality industries, opens tomorrow (Tuesday 12 December) at the Abu Dhabi National Exhibition Centre.

Held under the patronage of His Highness Sheikh Mansour Bin Zayed Al Nahyan, Deputy Prime Minister of the UAE, Minister of Presidential Affairs, and Chairman of the Abu Dhabi Food Control Authority (ADFCA), and in strategic partnership with the government body, over 24,000 food experts are expected to take part during the three-day show.

His Excellency Saeed Al Bahri Al Ameri, Director-General of ADFCA, stressed that  the 8th edition of SIAL Middle East will create real opportunities to meet the influencers in food and date palm industries, as well as to build new and promising partnerships ensuring the sustainability of food supplies and providing privileged investment opportunities that drive economic growth.

“This year's exhibition will witness holding more than 12,000 meeting, during which experts and workers in food sector will meet together, establishing it as the world's largest food event.

“There is an increased importance for the exhibition to meet the growing demand for food across the region. In light of the economic growth in the UAE, which is seeing a boost in populace, and an increase in demand for food commodities, SIAL Middle East provides an integrated and effective platform to promote national and international food products,” said Al Ameri.

Taking place at ADNEC until 14 December, SIAL Middle East is part of SIAL Group, the world’s largest network of B2B food exhibitions which include SIAL Paris, SIAL Canada in both Toronto and Montreal, SIAL China, SIAL InterFOOD Jakarta, and FOOD India inspired by SIAL.

Al Ameri also praised the efforts of Abu Dhabi Chamber of Commerce and Industry (ADCCI) in supporting the event by urging companies to cooperate with the world's food manufacturing facilities to establish industrial partnerships

“ADCCI's efforts will help improve the food and agricultural sectors by motivating businesses and organisations in the emirate to invest in their development. It’s a great effort from all participants in organising this exhibition, as it plays an important role in continuing the great successes of last year's edition.”

H.E. Mohamed Hilal Al Muhairi, Director General at ADCCI said: “We support companies operating in the food and agricultural sectors in Abu Dhabi and help to promote the emirates’ food industries so our involvement in SIAL Middle East makes a lot of sense.

“This year we will continue to spread awareness of the quality and features of local food manufacturers and producers and their ability to compete in international markets.  We will strive to open negotiations for local food producers and help them sign new contracts.  It is also important to us that we exchange experiences and best practises with traders in order to increase the export of Emirati food products internationally.”

2017-12-11-sial1.jpg

Part of the Abu Dhabi Food Festival and in coordination with Abu Dhabi Tourism and Culture Authority, the 8th edition of SIAL Middle East has expanded its range of features to accommodate increased levels of interest from local, regional, and international food-related organisations.  

Features such as the Healthy & Organic Pavilion, La Cuisine, the Hosted Buyer Programme, Food Security Round Table discussions and the Middle East Food Forum have attracted a lot of attention on the opening day. 

The new Digitalise platform, hosted by Dining & Nightlife Abu Dhabi magazine, offers a communications hub with insights into social media, PR and marketing and influencer engagement, ideally suited to budding restaurateurs. 

SIAL Middle East returns with support from Host Sponsor: Abu Dhabi Chamber, Diamond Sponsor: Jenaan Investments, Silver Sponsors: Al Rawafed and Abu Dhabi Farmers’ Services Centre, Bronze Sponsor: Mai Dubai and The Deep Seafood Company, and Halal Certification Sponsor: Emirates Authority for Standardization & Metrology.

Press releases: Total Communications

Read more:

Interpoma 2018 heralds the first year of the “Technology Award”

23 April 2018
Technology will be the true protagonist at Interpoma 2018, the international apple-growing trade show scheduled to take place in Bolzano from November 15–17, 2018. For the very first time, trade show organizer Fiera Bolzano, in partnership with the Science and Technology Faculty of the Free University of Bolzano and Italian horticultural science society SOI, will introduce the Interpoma Technology Award. »

Macfrut 2018, 25% of exhibitors are from abroad

18 April 2018
Macfrut 2018 is approaching and is scheduled for 9-11 May at the Rimini Expo Centre: this three-day event will feature key players in the fruit and vegetable sector, one of the leading sectors in Italy, which ranks second for “Made in Italy” agri-food exports. As exports continue to grow, so does Macfrut: more than 55,000 square metres of space occupied (+10% compared to 2017, +100% in four years), 8 halls, more than 1,100 exhibitors, of which 25% are from abroad (+40% in four years), and 1,500 buyers invited from all over the world. »

FRUIT ATTRACTION expects the 10th anniversary edition to be 16% bigger

16 April 2018
More than 1,600 exhibitor companies from around the world. “Fresh Produce Southern Hemisphere” is a new area located in Hall 10, which will showcase the counter-seasonal offering alongside Europe. With 70,000 trade professionals from 120 countries are expected to attend this established international business meeting in a key month for planning the season. The 10th edition of Fruit Attraction will take place in Halls 3, 5, 6, 7, 8, 9 and 10 at Feria de Madrid, from Tuesday, 23 to Thursday, 25 October. »
PARTNERS