FLOWER&GARDEN ATTRACTION From 23 to 25 October in Hall 1 of the IFEMA Exhibition Centre

13 October 2018

Flower&Garden Attraction, set to be held as part of Fruit Attraction from 23 to 25 October, has confirmed the participation of exhibiting companies from the Autonomous Communities of Andalusia, the Canary Islands, Galicia, Valencia, Murcia, Madrid, Castilla La Mancha and Catalonia, as well as exhibitors from several European countries, including the Netherlands and Denmark. The main garden product manufacturers will also be there.

Rest assured that the purchasing managers from the top domestic and international gardening and DIY centres, and from Spanish and European distribution chains, will also be there.

Some of the gardening centre chains, such as Villa Verde, with more than 80 centres in France, and DIY retailers like Leroy Merlin, will be holding meetings with their national suppliers of flowers, plants and garden products, while making the most of the opportunity for face-to-face contact with international exhibitors.

La Comunidad Verde (Green Community) is a non-profit organisation that brings together the most important associations related to the gardening and landscaping sector, whose goals are the promotion of these activities and making society aware of their benefits. It is actively supporting Flower&Garden Attraction by bringing the companies it works with together and organising a number of especially relevant corporate seminars and business meetings designed to help achieve maximum attendance by industry companies.

La Comunidad Verde is made up of the following organisations:

Spanish Association of Garden Centres
Association of Park and Garden Care Product Companies
Association of Soil and Potting Mix Suppliers
Spanish Federation of Gardening Companies
Spanish Association of Greenkeepers
Business Association for the Protection of Plants
National Association of Agricultural, Forestry and Landscaping Machinery
The Professional Association of Agricultural Technical Engineers of Central Spain. 
The Spanish Federation of Associations of Producers and Exporters of Fruits, Vegetables, Flowers and Live Plants (FEPEX)

Furthermore, the institutions included under the La Comunidad Verde umbrella will be informing government representatives and political parties about the "GARDEN PACT" and the benefits of subscribing to it, with the main purpose being to involve public authorities in the promotion and creation of more green spaces in urban areas.

Flower&Garden Attraction, the new international platform for the professional flower, plant and gardening product sector will be occupying more than 1,000 square metres in Hall 1 at IFEMA.

In addition to the support received by professionals within the sector, the Ministry for Agriculture, Fishing and Food (MAPA) will facilitate the incorporation of the flower and plant sector and help take advantage of the important synergies offered by the Trade Fair.
 
Flower&Garden Attraction will offer exhibitors maximum exposure within Fruit Attraction as well as significant international and national publicity, as well as the benefit of considerable investment in the International Guest Programme, which will bring over 1,000 retail purchasing managers, importers and wholesalers from all over the world to Madrid as guests. What's more, this year the Fair has designated the Countries of the Arabian Peninsula (Saudi Arabia, United Arab Emirates, Jordan, etc.) as guest importers. The presence of representatives from a large number of plant-importing companies, landscapers and construction companies from those countries is already confirmed.

Technical Seminars Programme
A full programme of technical seminars will transform Flower&Garden Attraction into the centre of knowledge for the sector, with a number of sessions characterised by the great diversity of content and the expertise of the participants and speakers.

The most significant sessions include Urban Land Restoration: Designing Landscaped Areas with Native Plants, organised by La Comunidad Verde; Future Trends for Garden Centres in Europe; The Euro Garden Forum, organised by the AECJ; The Promotion of Superfoods at Points of Sale and Plant and Flower Markets, Auctions and Market Places.

Flower&Garden Attraction will be held as part of Fruit Attraction which, organised by IFEMA and FEPEX, is celebrating its 10th anniversary with the participation of 1,600 exhibitors and 70,000 professionals from 120 countries.

Read more:

Interpoma China Congress, three days devoted to the apple

14 March 2019
The third edition of Interpoma China, to be held in Shanghai on 15th-17th April 2019, is fast approaching and the program has now been finalized for the traditional International Congress “The Apple in the World”, a successful format that Fiera Bolzano has decided to export to China. Coordinated by expert Kurt Werth, the 2019 edition of “China and the Apple in the World” will provide an overview of production, distribution and marketing in the apple sector. »

“Orchards of Russia 2019”

11 March 2019
The 2nd Annual Investment Forum & Exhibition “Orchards of Russia 2019” (22-23 May 2019, Moscow) is a high-end international platform for attracting investment to Russian commercial horticulture, discussing industry development strategy, sharing best practices among key market players, and securing new win-win contracts. Gold sponsor: Fitomag, Silver sponsor: Sumiagro, Bronze sponsors: Advice&Consulting SRL, Agropak, Plattenhardt + Wirth, Sponsor of Session: Stoller »

Damsigt opts for residue-free solutions

10 March 2019
When insecticides for combatting thrips no longer worked, plant cultivation and propagation company Damsigt considered discontinuing their most successful variety - Calathea zebrina. Fortunately, the combination of predatory mite Amblyseius swirskii with Nutrimite™ feed brought results. “Thrips is now well under control,” says Damsigt manager, Rob Matheusen; “saving both money and work.” »
PARTNERS