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+Brócoli Launches a New Campaign to Promote Broccoli Consumption in Spain and, for the First Time, in Germany

18 November 2025
The +Brócoli Association has officially kicked off a new campaign aimed at encouraging broccoli consumption across Spain and, for the first time, in Germany. This international expansion marks an important milestone for the organisation, which has spent more than a decade promoting healthy lifestyles through this nutritious vegetable. The “Broccoli Ambassador”, Miguel Ángel Revilla, carried out the

FRUIT LOGISTICA 2026: Precision Horticulture in Focus at the FRUTIC Science Symposium

18 November 2025
Innovations in robotics, crop imaging, postharvest technologies, and intelligent crop management will take center stage at this year’s FRUTIC Science Symposium, held on 6 February 2026 from 10:00 to 14:30 on the Farming Forward Stage during FRUIT LOGISTICA 2026. Organized in cooperation with the Leibniz Institute for Agricultural Engineering and Bioeconomy (ATB), the symposium’s theme

African Development Bank approves financial package to scale up lending to MSMEs, women entrepreneurs and agribusinesses in South Africa

17 November 2025
This comprehensive financing package demonstrates the African Development Bank's continued support for private-sector-led growth and its confidence in FNB, FirstRand’s leading commercial banking franchise, to support South Africa's socio-economic transformation and inclusive growth, particularly through empowering women entrepreneurs and agricultural businesses nationwide.

2nd International Strawberry & Raspberry Conference – Berry Forum

16 November 2025
Producers, consultants, researchers, and all professionals interested in modern strawberry and raspberry cultivation will soon meet at the 2nd International Strawberry & Raspberry Conference – Berry Forum, taking place on 26 November 2025 in Ożarów Mazowiecki. The first day of the event will be fully dedicated to strawberries, with experts from Poland, the United Kingdom, and the Netherlands presenting the latest trends,

Five outstanding innovations honored with the expoSE/expoDirekt Innovation Award 2025

13 November 2025
The European berry and asparagus sector is set to meet once again at Messe Karlsruhe (Germany) for the 29th edition of expoSE, Europe’s leading trade fair for asparagus and berry production, and the 14th edition of expoDirekt, Germany’s largest trade fair for agricultural direct marketing. A highlight of this year’s event will be the presentation of the expoSE/expoDirekt Innovation Award 2025,

expoSE & expoDirekt 2025 – Europe’s Key Events for Asparagus, Berry Production & Direct Agricultural Marketing Open This Week

13 November 2025
In just a few days, Messe Karlsruhe (Germany) will once again become the central meeting point for the European asparagus, berry, and direct agricultural marketing industries. On 19–20 November 2025, two major trade events will take place simultaneously: the 29th edition of expoSE – Europe’s leading trade fair

Trapview and Doktar forge strategic partnership to advance biodiversity and sustainable agriculture

13 November 2025
Trapview, a global leader in automated pest monitoring and forecasting, and Doktar, a Netherlands-headquartered ag-tech and agri-intelligence company providing digital solutions that advance sustainability, regenerative agriculture, and biodiversity, are pleased to announce a strategic partnership in automated pest monitoring and forecasting.

FRUCHTWELT BODENSEE 2026: The international meeting point for fruit growers and distillers

12 November 2025
Planning for FRUCHTWELT BODENSEE 2026 is in full swing, and preparations are underway for one of the most important events for commercial fruit growing, distillation, and agricultural technology in Europe. The fair will take place from February 20 to 22, 2026, at Messe Friedrichshafen, welcoming exhibitors, experts, and visitors from across the continent.

SanLucar celebrates outstanding performance at the Golden Sugarloaf 2025

10 November 2025
SanLucar, the international premium brand for fruits and vegetables, proudly celebrates its recognition at the Golden Sugarloaf 2025, one of the most prestigious awards in the German food and consumer goods industry. This year, Julian Stumpf, Junior Manager at SanLucar, received the Foundation Award Golden Sugarloaf 2025, highlighting his exceptional contribution and talent in the sector.

Prognosfruit 2025/2026: EU Apple and Pear Production Revised Upwards

10 November 2025
During the meeting of the Pipfruit Market Observatory of the European Commission, the World Apple and Pear Association (WAPA) presented an updated forecast for the 2025/2026 European apple and pear season, initially released at Prognosfruit in August this year. The revised data show a moderate increase in production for both categories – reaching nearly 11 million tonnes of apples and slightly over 1.8 million tonnes of pears.
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