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Strong demand for PRIVEL 2025 as the private label trade fair
Strong demand for PRIVEL 2025 as the private label trade fair hits 250 registered exhibitors and 300 buyers from 27 countries
PRIVEL hosts third Organising Committee meeting two months before the doors open at its first edition on 5 and 6 November at IFEMA MADRID.
PRIVEL, the trade fair for the private label industry, which hosts its first edition on 5 and 6 November in Hall 7 at IFEMA MADRID, is attracting plenty of attention, with over 250 exhibitors and more than 300 international buyers from 27 countries registered to attend.
These figures, announced after the third PRIVEL 2025 Organising Committee meeting, reflect the dynamic nature of the private label industry and the need for its own space where manufacturers and buyers can generate business opportunities, develop partnerships and anticipate market trends.
PRIVEL is shaping up to be a strategic platform for all stakeholders in the private label sector, with a special focus on Europe and Latin America, including other markets such as Europe and North Africa, and a multi-sector exhibition area around the Food and Non-Food areas where leading and emerging companies will showcase their products and services.
Ambitious Buyer Programme: strategic gateway to international expansion
Alongside the exhibition area, a key component of PRIVEL 2025 will be its ambitious International Buyers Programme, with the presence of 300 retail professionals from 27 countriesalready confirmed.
Over two days, this programme will facilitate B2B meetings between national and international exhibitors and retailers, with a special focus on Latin America. Connect with key decision-makers at a crucial time for the expansion and strengthening of the private label sector, while also promoting the opening up of new markets.
Two months after the first edition, this programme confirms the participation of key retailers including Alcampo (Spain), Aldi (Spain), Auto Mercado (Costa Rica), Bon Área (Spain), Cencosud (Argentina), Centro Nacional Cuesta (Dominican Republic), Cevital (Algeria), Colruyt (Belgium), Corporación Favorita (Ecuador), COTO (Argentina), Dagab (Sweden), Dagrofa (Denmark), D1 (Colombia), DIA (Spain), EMD AG (Switzerland), Eroski (Spain), Espol (Chile), Euromadi (Spain), Francap (France), Grupo Ramos (Dominican Republic), GTA - Grupo de Tiendas Asociadas (Guatemala), Hipermaxi (Bolivia), IFA (Spain), Lidl (Spain), Markant (Germany), Marjane (Morocco), Retail, S.A. (Paraguay), Selex (Italy), SMU (Chile), Spain Japan Market (Spain - Japan), Súper Aki (Mexico), Supermercados Gama (Venezuela), Supermercados Peruanos (Peru), Superunie (Holland), Tottus del Grupo Falabella (Chile), Unide (Spain), Unimarc SMU (Chile), United Nordic Inc AB (Sweden) and Walmart (Mexico).
1st PRIVEL Private Label Congress: a forum for high-level sectoral analysis
Organised by Alimarket, the Congress will be held within the framework of the fair and will be the centre of private industry knowledge. Sponsored by Circana, El Milagrito, VINFERLaboratorios and Tosca, the programme will feature expert presentations, case studies and debates on key trends in consumption, sustainability, innovation and retailer brand development.
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