
AGRITECHNICA 2025 Opens in Hannover: The Global Hub for Agricultural Innovation
Tomorrow marks the opening of AGRITECHNICA 2025, the world’s leading trade fair for agricultural machinery and technology. Once again, the exhibition grounds in Hanover will become the global meeting point for innovation, knowledge, and business in agriculture.
Held under the guiding theme “Touch Smart Efficiency”, this year’s edition focuses on agricultural technology innovations, smart solutions, efficiency, and sustainability. From 9 to 15 November 2025, visitors will discover the latest developments in automation, digitalization, robotics, and sustainable farming practices.
The event brings together 2,800 exhibitors from around the world across 23 exhibition halls, showcasing the technologies shaping the future of global agriculture.
New Concept: “7 Days – 7 Themes”
For the first time, AGRITECHNICA introduces Theme Days, with each day dedicated to a different professional audience. This new format allows visitors to focus on the areas most relevant to their expertise — from precision farming and agri-technology to energy efficiency and circular economy solutions.
Organizers also encourage visitors to arrive sustainably: each trade fair ticket doubles as a public transport pass(2nd class) for the Hanover region (ÜSTRA network, zones ABC) and remains valid until 5:00 a.m. the following day.
Key Highlights and Programme
AGRITECHNICA 2025 offers a rich technical and professional programme, including panel discussions, live demonstrations, and special showcases:
Digital Farm Center – Hall 21
A brand-new exhibition area dedicated to digital farming, automation, robotics, and AI, structured into four key categories: GPS and guidance systems, software, sensor technology, and robotics & drones.
SYSTEMS & COMPONENTS – Halls 15, 16, 17
The international B2B marketplace for the supplier industry serving agricultural machinery and the off-highway sector, highlighting the latest component innovations.
DLG Stand – Hall 24, A06
The meeting point of AGRITECHNICA: here, visitors can explore the top agricultural and AgTech trends through discussions, live podcasts, and presentations on sustainability and innovation. The Visitors Lounge offers a perfect networking space.
Programme highlights for opening day (9 November):
Cross-manufacturer data exchange demos – six times daily starting at 9:30 a.m.
Farmers’ experience sessions (11:30 a.m., 1:00 p.m., and 3:00 p.m.)
Panel discussions on “Alternative Powertrains,” “Plant-Based Protein Production,” and “When the Farm Makes the Family Sick”
AGRITECHNICA Innovation Award – Silver Medal Ceremony (3:00 p.m.)
SYSTEMS & COMPONENTS Trophy Ceremony (5:00 p.m.)
More Than a Trade Fair
AGRITECHNICA is not only a trade exhibition but also a platform for knowledge exchange and inspiration for the entire agricultural industry. It attracts thousands of farmers, manufacturers, investors, scientists, and policy experts from across the globe.
According to Timo Zipf, Project Manager of AGRITECHNICA:
“AGRITECHNICA is where the future of agriculture becomes reality. The innovations presented here inspire and define the direction of agricultural development for the years to come.”
Spotlight on Innovation: CHC Navigation
Among this year’s exhibitors, CHC Navigation will present its full portfolio of smart farming solutions, including Vision AI, spray control, intelligent irrigation, implement and row guidance, and its latest autosteering system — providing practical and accessible tools to improve on-farm efficiency.
A Global Event Shaping the Future of Farming
With 2,800 exhibitors, 300+ supporting events, and tens of thousands of professional visitors from around the world, AGRITECHNICA 2025 remains the most influential agricultural trade fair worldwide. By combining innovation, technology, and networking opportunities, it continues to shape the future of sustainable and efficient farming.
More information and the full programme are available at www.agritechnica.com


