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The premium brand for fruit and vegetable will be exhibiting at the 2023 edition of the Berlin show with a new stand design
The premium brand for fruit and vegetable will be exhibiting at the 2023 edition of the Berlin show with a new stand design, located in hall 27-Stand C30
The countdown to the Fruit Logistica trade fair has already begun, and with it, the final preparations of the multinational SanLucar, to join the world leader exhibition in the fruit and vegetable sector.
The premium fruit and vegetable brand returns to the Berlin fair from 8th to 10th of February, as always accompanied by its master growers: Antonio Llusar y Cia (citrus fruit); Fresaflor (berries); Frutas Poveda (lemon and stone fruit) and Giuliano (grapes and cherries).
"After the years of pandemic, we have become even more aware of the importance to meet in person, being able to talk face-to-face and exchange new ideas. Maintaining a close relationship with our contacts has always been very important to us and Fruit Logistica is the ideal event to meet and spend time together," says Stephan Rötzer, owner and founder of SanLucar.
SanLucar Novelties
"This year, in addition to our stand, in a new showroom exclusive for our clients we will present not only individual product, packaging or concept innovations, but also complete building blocks for secondary placements or shelf elements such as our upcoming Disney promotion, display variants or complete SanLucar tomato concepts. Even now, before the trade fair, we have a very positive response from our retail partners," says Armin Rehberg, CEO of SanLucar.
"Honeydroptomato" and "Datetomato" are two of the new products that the company will present at Fruit Logistica 2023.The "Honey Drop Tomatoes” convince with their excellent aroma, intensely sweet honey flavor, wonderfully juicy and crunchy-fresh and their handy size, which makes them the ideal snack for in between. As for the “Date Tomatoes”, they convince with an attractive shape and a particularly balanced taste due to the thermal water that SanLucar uses in the cultivation of its tomatoes in Tunisia.
Another SanLucar novelty at this year's edition will be the presentation of its new line of vegan ice cream based on seasonal fruit, which clients and interested visitors will be able to taste at the fair.
The company's booth will also display the range of flowers and plants, which SanLucar has been selling since 2021. Fruit plants such as banana trees, small citrus trees or mini pineapple plants will decorate the SanLucar stand in Berlin. SanLucar`s olive oil will also be tasted at the fair, along with its well-known line of fresh cuts and ready-to-eat fruit salads.
SANLUCAR`S LOCATION AT FRUIT LOGISTICA: HALL 27-STAND C30
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