PUB BAR ASIA 2026 – A Hub of Innovation for the Beverage, Bar and Foodservice Industries

PUB BAR ASIA 2026 – A Hub of Innovation for the Beverage, Bar and Foodservice Industries

PUB BAR ASIA 2026, one of Asia’s leading trade exhibitions for the beverage, bar, and foodservice industries, is taking place from 9–12 July 2026 at the Bangkok International Trade & Exhibition Centre (BITEC) in Bangkok, Thailand.

The fourth edition of the exhibition brings together producers of alcoholic and non-alcoholic beverages, bar equipment suppliers, importers, distributors, bar and restaurant owners, hotel operators, and professionals from the HoReCa sector. The event serves as a platform for showcasing the latest products, technologies, and business solutions supporting the development of the foodservice and bar industries.

Exhibitors are presenting a wide range of premium beverages, spirits, cocktail ingredients, bar equipment, glassware, bartending accessories, point-of-sale solutions, and innovative technologies for hospitality businesses. The exhibition programme also features master classes, live demonstrations, tasting sessions, competitions, and special presentations, providing visitors with opportunities to explore the latest industry trends, gain expert knowledge, and establish valuable business connections.

PUB BAR ASIA 2026 is being held alongside the 20th edition of TRAFS (Thailand Retail, Food & Hospitality Services), one of Thailand’s largest exhibitions dedicated to the foodservice, hospitality, bakery, café, restaurant, and hotel industries. Registration for PUB BAR ASIA also provides complimentary access to TRAFS 2026, allowing visitors to discover food innovations, hospitality technologies, commercial kitchen equipment, and a broad range of business solutions for the HoReCa sector.

Together, the two co-located exhibitions create a comprehensive business platform for manufacturers, importers, distributors, and hospitality professionals from Thailand and across Southeast Asia, fostering new business partnerships, networking opportunities, and knowledge exchange.

For more information, visit: www.pubbarasia.com

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