The organizers of HortEx Vietnam enter into a partnership with IPM ESSEN

4 December 2023

13-15 March 2024 | SECC | HCMC, Vietnam

The organizers of HortEx Vietnam, Nova Exhibitions B.V. from the Netherlands and VEAS from Vietnam, have signed a partnership in which IPM ESSEN will exclusively manage the acquisition of exhibitors from the DACH region (Germany, Austria and Switzerland) and other nations with high relevance in the global horticultural market, such as Italy and Ecuador. In addition, a Memorandum of Understanding has been signed to emphasize the intention of establishing a lasting and enduring partnership.

More information on www.hortex-vietnam.com

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Southeast Asia’s shifting consumer landscape Southeast Asia is one of the most diverse and dynamic regions for the global fresh fruit and vegetable business. What are the hottest consumer markets? How is retail evolving across the region? And how can fresh produce marketers best position their products? Going digital: new ways to build fresh produce brands While China continues to blaze a trail in digital marketing, online »