
Fine foods are experiencing a true golden age
10 June 2026
Driven by growing consumer demand and a global appetite for tastier, more authentic, and more responsible products, the category is seeing remarkable growth.
Internationally, fine foods are particularly dynamic in Europe and North America, while Asia is also accelerating its move upmarket, with annual growth of 5.8%, led by China and India (source: Grand View Research).
In France, the market is one of the most mature in the world, with:
- more than 9,800 specialised outlets,
- estimated sales of €7–9 billion in 2024 (source: Xerfi).
Innovation is constant. According to NewFoodData, global trends in fine foods are dominated by the search for pleasure. Fine foods are fully benefiting from this movement through products that combine remarkable ingredients, traditional processes, craftsmanship, and exceptional taste experiences.
The main innovation drivers in the delicatessen market
A global analysis of innovations shows that the delicatessen market is structured around four major dynamics:
- composition and ingredients, accounting for 61.1% of innovations,
- manufacturing processes, in second place,
- packaging and design, which continue to grow,
- marketing positioning, more marginal, accounting for 6.3% of innovations.
Above all, consumers want products that are good, authentic, well made, and whose quality can be seen and tasted. These dynamics are reflected in four major families of innovation in fine foods in 2026.
1. Premium ingredients as a key differentiation lever
The search for intense and original flavours is driving brands to incorporate exceptional ingredients such as truffles, black garlic, and premium pistachios. These products are becoming markers of quality and highly sought-after flavour signatures.
Examples of products:
- Truffle ketchup – LA BURNIA (Italy)
The combination of a universal condiment and an exceptional ingredient for a unique aromatic experience.
- Iranian pistachio paste – ENCUENTRO (France)
An organic product made from 80% Iranian pistachios. A pure, rich paste intended for both tasting and baking.
- Black garlic mayonnaise – DOMAINE DES TERRES ROUGES (France)
A preservative-free recipe highlighting black garlic, one of the key ingredients in the culinary upmarket trend.

2. Advanced preparation methods and traditional know-how
Manufacturing processes rank second among innovations in fine foods. They reassure consumers about quality and craftsmanship and reinforce the promise of a more authentic, tastier, and higher-end product.
Brands therefore promote:
- long cooking times,
- traditional techniques,
- cooking on stone or in a cauldron,
- traditional methods updated for today’s market.
Examples of products:
- Organic broth cooked for 24 hours – OUMAMI (France)
An organic broth rich in collagen, simmered for a long time and made from 100% French ingredients. Healthy, natural, and intense, it perfectly embodies this return to tradition.
- Slow-cooked chips – ESTRELLA (Finland)
Rustic chips cooked in a cauldron, combining garlic, chives, and chili for a more authentic texture and flavour.
- Stone-baked sandwich bread – TESORI DELL’ARCA (Italy)
A saltimbocca-style bread, left to rise for 24 hours and baked on stone, ready to be reheated in just a few minutes. A bridge between traditional baking and modern convenience.

3. Chef collaborations and signature creations
Collaborations with renowned chefs, tea houses, and pastry chefs strongly boost the delicatessen sector and tend to make the exceptional more accessible through the vision of recognised professionals. They offer consumers an exclusive, creative experience inspired by professional techniques or a recognised culinary heritage.
These partnerships provide:
- a guarantee of expertise,
- an artistic touch,
- a promise of excellence,
- strong shelf appeal.
Examples of products:
- Matcha pastry – PASCO x MORIHAN (Japan)
A creation combining Uji matcha chiffon cake with a collaboration with the famous Morihan tea house in Kyoto. A product that combines Japanese craftsmanship and modern indulgence.
- Chocolate Rainbow Cake – NADIYA (United Kingdom)
A cake designed by chef Nadiya, a well-known figure on the British pastry scene, focused on generosity and striking visual appeal.
- Asian Sesame and Mandarin Dressing – JONATHAN GARNIER (Canada)
A chef’s recipe that is fresh and aromatic, blending Asian traditions with Western modernity.

4. Craftsmanship as a marker of authenticity and trust
Craftsmanship is more appealing than ever. Faced with the perceived standardisation of food offerings, consumers are looking for products that are carefully crafted in small batches, with emphasis on origin, technique, and quality.
Craftsmanship brings:
- a strong identity,
- total transparency,
- a human dimension,
- and a more unique taste experience.
Examples of products:
- Artisanal hazelnut oil – HUILERIE DES CINQ SAVEURS (France)
An extra-virgin oil produced using traditional methods, with rich and natural flavours.
- Gamtae seaweed caramels – MAISON DE LA TRUFFE (South Korea)
Original caramels made with gamtae seaweed, handcrafted in small batches, showcasing Asian creativity.
- Hand-braided breadsticks – CIRO (France)
Hand-braided breadsticks with fennel seeds and olive oil, embodying the finesse of masterful craftsmanship.

These innovations demonstrate the richness and creativity of a sector that is constantly reinventing itself, driven by the desire to offer products that are tastier, more authentic, and more inspiring.
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