MEGA SHOW Hong Kong 2026 – more than 10,000 international visitors already pre-registered

15 September 2026

20–23 October 2026 | Hong Kong Convention and Exhibition Centre (HKCEC), Hong Kong

From 20 to 23 October 2026, the 33rd edition of MEGA SHOW Hong Kong will take place at the Hong Kong Convention and Exhibition Centre (HKCEC). With just over a month to go before the event, the organiser reports that more than 10,000 international visitors have already pre-registered.

A significant number of registered participants have also finalised their flight and accommodation bookings, indicating strong interest in this year’s edition among international buyers and industry professionals.

International buyers prepare for Hong Kong

MEGA SHOW Hong Kong has a strongly international profile, with overseas buyers playing an important role in its business model.

Reaching more than 10,000 pre-registered international visitors ahead of the exhibition confirms Hong Kong’s continued importance as a meeting point for companies interested in trade and business development across Asian markets.

For exhibitors, the presence of a large number of professional buyers creates opportunities for direct business discussions, product presentations and the development of new commercial contacts within a relatively short period.

Buyer support programme

The organiser is also running a buyer sponsorship programme designed to support selected professional buyers planning to attend the event.

The number of places available is limited, and applications are allocated on a first-come, first-served basis. Companies and purchasing representatives interested in taking part are therefore encouraged to plan their visit in advance.

Programmes of this kind are particularly relevant for internationally oriented exhibitions, as they help attract buyers from key markets and support direct B2B meetings between exhibitors and potential business partners.

October is a busy travel period in Hong Kong

The organiser also highlights the logistical aspects of travelling to Hong Kong. October is a peak travel season, and hotel availability may become increasingly limited as the exhibition approaches.

MEGA SHOW offers participants assistance with accommodation arrangements. Early hotel booking may therefore be particularly important for international visitors looking to secure convenient locations and control travel costs.

Digital tools for participants

The Comasia App is also available to support participants in planning their visit and accessing event-related information.

Digital tools are becoming an increasingly important part of large international B2B exhibitions, helping visitors organise meetings, navigate exhibition venues and search for relevant companies and offers.

The 33rd edition of MEGA SHOW Hong Kong

This year’s MEGA SHOW will run for four days, from 20 to 23 October 2026, at one of the region’s key exhibition venues, the Hong Kong Convention and Exhibition Centre.

With more than 10,000 international pre-registrations already confirmed several weeks before the event, the 2026 edition is showing strong interest from professional visitors. For participating companies, the key value will be the opportunity to meet international buyers directly and develop commercial relationships across Asian markets.

Source: MEGA SHOW Hong Kong / Comasia materials.